Lumida
/HFWA
⌘K
Heritage Financial Corp

Heritage Financial Corp

HFWA
$28.41USD+0.00%+0.00 today

MARKET CAP

1.2B

P/E (TTM)

13.5x

FWD P/E

11.9x

DAY RANGE

$28 – $29

52W RANGE

$21
$31

AI Summary

Stalk
StalkMedium

HFWA remains in a healthy Stage 2 uptrend above key EMAs, but the Bullish Exhaustion pattern at fresh highs increases the odds of a near-term pullback. Price is currently retracing into the 9/20 EMA zone. We will stalk for a clean pullback into this EMA support area before initiating any new long exposure.

  • Q1 EPS $0.80, up 18% QoQ and 29% YoY.
  • NIM rose to 3.72%, supported by asset repricing.
  • Non-performing loans climbed to 0.39% from 0.09%, raising credit concerns.
Full analysis →
Insider Trades62 trades
DateSideTickerInsiderRoleSharesPriceMkt Cap52W High52W LowValue% ChgRuleAI View
Aug 13, 2026SellHFWAMatthew T. RayEVP Chief Lending Officer3,692$30.10$1.2B-9.09%+33.26%$111.1K-13.97%Trim
Aug 5, 2026SellHFWATony ChalfantEVP Chief Credit Officer3,234$29.92$1.2B-9.09%+33.26%$96.8K-13.71%Trim
Jul 30, 2026SellHFWAKelli Ann WilsonEVP Chief Banking Officer3,778$29.69$1.2B-9.09%+33.26%$112.2K-54.94%Trim
Jul 17, 2026BuyHFWAWilliam GlasbyEVP Chief Information Officer16,194$30.52$1.2B-9.09%+33.26%$494.2K+3.57%Trim
Jun 15, 2026BuyHFWAAmy E. CurranEVP Director Commercial Lend647$28.44$1.2B-9.09%+33.26%$18.4K+0.83%Trim
Jun 15, 2026BuyHFWATony ChalfantEVP Chief Credit Officer1,451$28.44$1.2B-9.09%+33.26%$41.3K+2.56%Trim
Jun 9, 2026SellHFWADonald HinsonEVPand Chief Financial Officer3,842$28.37$1.2B-9.09%+33.26%$109.0K-8.52%Trim
May 1, 2026SellHFWASabrina C RobisonEVP Chief HR Officer5,439.991$27.60$1.2B-9.09%+33.26%$150.1K-14.18%Trim
Mar 16, 2026BuyHFWATony ChalfantEVP Chief Credit Officer3,711$24.89$1.2B-9.09%+33.26%$92.4K+2.29%Trim
Mar 16, 2026BuyHFWADonald HinsonEVPand Chief Financial Officer4,374$24.89$1.2B-9.09%+33.26%$108.9K+1.34%Trim
Mar 16, 2026BuyHFWAKelli Ann WilsonEVP Chief Banking Officer4,537$24.89$1.2B-9.09%+33.26%$112.9K+8.97%Trim
Mar 16, 2026BuyHFWASabrina C RobisonEVP Chief HR Officer4,782$24.89$1.2B-9.09%+33.26%$119.0K+1.97%Trim
Mar 16, 2026BuyHFWAMatthew T. RayEVP Chief Lending Officer5,265$24.89$1.2B-9.09%+33.26%$131.0K+2.10%Trim
Mar 16, 2026BuyHFWABryan McdonaldPresident5,930$24.89$1.2B-9.09%+33.26%$147.6K+2.35%Trim
Mar 16, 2026BuyHFWAAmy E. CurranEVP Director Commercial Lend5,958$24.89$1.2B-9.09%+33.26%$148.3K+2.42%Trim
Mar 16, 2026BuyHFWAThomas J HenningEVP Chief Risk Officer6,054$24.89$1.2B-9.09%+33.26%$150.7K+4.64%Trim
Mar 16, 2026BuyHFWAWilliam GlasbyEVP Chief Information Officer6,629$24.89$1.2B-9.09%+33.26%$165.0K+6.33%Trim
Feb 11, 2026SellHFWATony ChalfantEVP Chief Credit Officer4,668$27.65$1.2B-9.09%+33.26%$129.1K-19.02%Trim
Jan 26, 2026SellHFWAKelli Ann WilsonEVP Chief Banking Officer1,900$26.48$1.2B-9.09%+33.26%$50.3K-33.46%Trim
Dec 15, 2025BuyHFWASabrina C RobisonEVP Chief HR Officer286$25.43$1.2B-9.09%+33.26%$7.3K+0.33%Trim
Dec 15, 2025BuyHFWAWilliam GlasbyEVP Chief Information Officer305$25.43$1.2B-9.09%+33.26%$7.8K+1.20%Trim
Dec 15, 2025BuyHFWAThomas J HenningEVP Chief Risk Officer574$25.43$1.2B-9.09%+33.26%$14.6K+1.41%Trim
Dec 15, 2025BuyHFWAMatthew T. RayEVP Chief Lending Officer1,010$25.43$1.2B-9.09%+33.26%$25.7K+1.36%Trim
Dec 15, 2025BuyHFWANicholas M BleyEVP Chief Operating Officer5,900$25.43$1.2B-9.09%+33.26%$150.0K+26.17%Trim
Nov 20, 2025BuyHFWABryan McdonaldPresident19,106$22.32$1.2B-9.09%+33.26%$426.4K+155.88%Trim
Jun 16, 2025BuyHFWAKelli Ann WilsonEVP Chief Banking Officer578$22.76$1.2B-9.09%+33.26%$13.2K+4.34%Trim
Jun 16, 2025BuyHFWAAmy E. CurranEVP Director Commercial Lend1,226$22.76$1.2B-9.09%+33.26%$27.9K+1.28%Trim
Jun 16, 2025BuyHFWATony ChalfantEVP Chief Credit Officer1,445$22.76$1.2B-9.09%+33.26%$32.9K+2.40%Trim
Jun 11, 2025SellHFWAWilliam GlasbyEVP Chief Information Officer420$23.60$1.2B-9.09%+33.26%$9.9K-4.59%Trim
Mar 17, 2025BuyHFWABryan McdonaldPresident1,067$23.77$1.2B-9.09%+33.26%$25.4K+1.26%Trim
Mar 17, 2025BuyHFWAJeffrey J DeuelCEO2,822$23.77$1.2B-9.09%+33.26%$67.1K+1.42%Trim
Mar 17, 2025BuyHFWAKelli Ann WilsonEVP Chief Banking Officer3,466$23.77$1.2B-9.09%+33.26%$82.4K+8.13%Trim
Mar 17, 2025BuyHFWASabrina C RobisonEVP Chief HR Officer4,396$23.77$1.2B-9.09%+33.26%$104.5K+1.92%Trim
Mar 17, 2025BuyHFWATony ChalfantEVP Chief Credit Officer4,654$23.77$1.2B-9.09%+33.26%$110.6K+2.84%Trim
Mar 17, 2025BuyHFWAMatthew T. RayEVP Chief Lending Officer4,957$23.77$1.2B-9.09%+33.26%$117.8K+2.26%Trim
Mar 17, 2025BuyHFWAAmy E. CurranEVP Director Commercial Lend5,363$23.77$1.2B-9.09%+33.26%$127.5K+2.56%Trim
Mar 17, 2025BuyHFWAThomas J HenningEVP Chief Risk Officer5,550$23.77$1.2B-9.09%+33.26%$131.9K+5.51%Trim
Mar 17, 2025BuyHFWAWilliam GlasbyEVP Chief Information Officer5,837$23.77$1.2B-9.09%+33.26%$138.7K+7.65%Trim
Mar 17, 2025BuyHFWABryan McdonaldPresident and COO6,143$23.77$1.2B-9.09%+33.26%$146.0K+3.52%Trim
Mar 17, 2025BuyHFWADonald HinsonEVPand Chief Financial Officer8,855$23.70$1.2B-9.09%+33.26%$209.9K+0.13%Trim
Mar 17, 2025BuyHFWAJeffrey J DeuelCEO21,327$23.73$1.2B-9.09%+33.26%$506.2K+0.75%Trim
Dec 15, 2024SellHFWASabrina C RobisonEVP Chief HR Officer47$26.17$1.2B-9.09%+33.26%$1.2K-0.16%Trim
Dec 15, 2024BuyHFWAWilliam GlasbyEVP Chief Information Officer313$26.17$1.2B-9.09%+33.26%$8.2K+1.75%Trim
Dec 15, 2024BuyHFWAThomas J HenningEVP Chief Risk Officer589$26.17$1.2B-9.09%+33.26%$15.4K+1.85%Trim
Dec 10, 2024SellHFWAWilliam GlasbyEVP Chief Information Officer3,795$26.07$1.2B-9.09%+33.26%$98.9K-41.20%Trim
Nov 7, 2024SellHFWATony ChalfantEVP Chief Credit Officer2,975$26.50$1.2B-9.09%+33.26%$78.8K-12.88%Trim
Jun 15, 2024BuyHFWAKelli Ann WilsonEVP Chief Banking Officer573$16.68$1.2B-9.09%+33.26%$9.6K+8.02%Trim
Jun 15, 2024BuyHFWAAmy E. CurranEVP Director Commercial Lend1,221$16.68$1.2B-9.09%+33.26%$20.4K+1.53%Trim
Jun 15, 2024BuyHFWATony ChalfantEVP Chief Credit Officer1,433$16.68$1.2B-9.09%+33.26%$23.9K+2.51%Trim
Mar 15, 2024BuyHFWAKelli Ann WilsonEVP Chief Banking Officer2,164$18.38$1.2B-9.09%+33.26%$39.8K+8.04%Trim
Mar 15, 2024BuyHFWATony ChalfantEVP Chief Credit Officer2,942$18.38$1.2B-9.09%+33.26%$54.1K+1.98%Trim
Mar 15, 2024BuyHFWASabrina C RobisonEVP Chief HR Officer3,387$18.38$1.2B-9.09%+33.26%$62.3K+1.57%Trim
Mar 15, 2024BuyHFWADonald HinsonEVPand Chief Financial Officer3,465$18.38$1.2B-9.09%+33.26%$63.7K+1.20%Trim
Mar 15, 2024BuyHFWAMatthew T. RayEVP Chief Lending Officer3,914$18.38$1.2B-9.09%+33.26%$71.9K+2.13%Trim
Mar 15, 2024BuyHFWAAmy E. CurranEVP Director Commercial Lend4,148$18.38$1.2B-9.09%+33.26%$76.2K+2.32%Trim
Mar 15, 2024BuyHFWAThomas J HenningEVP Chief Risk Officer4,224$18.38$1.2B-9.09%+33.26%$77.6K+5.80%Trim
Mar 15, 2024BuyHFWAWilliam GlasbyEVP Chief Information Officer4,225$18.38$1.2B-9.09%+33.26%$77.7K+5.45%Trim
Mar 15, 2024BuyHFWABryan McdonaldPresident and COO4,602$18.38$1.2B-9.09%+33.26%$84.6K+2.59%Trim
Mar 15, 2024BuyHFWAJeffrey J DeuelCEO11,260$18.38$1.2B-9.09%+33.26%$207.0K+2.45%Trim
Dec 15, 2023BuyHFWASabrina C RobisonEVP Chief HR Officer299$21.56$1.2B-9.09%+33.26%$6.4K+0.38%Trim
Dec 15, 2023BuyHFWAWilliam GlasbyEVP Chief Information Officer314$21.56$1.2B-9.09%+33.26%$6.8K+1.46%Trim
Dec 15, 2023BuyHFWAThomas J HenningEVP Chief Risk Officer600$21.56$1.2B-9.09%+33.26%$12.9K+2.49%Trim