Lumida
/BKNG
⌘K
Booking Holdings Inc

Booking Holdings Inc

BKNG
$173.92USD-0.24%-0.41 today

MARKET CAP

130.7B

P/E (TTM)

18.1x

FWD P/E

15.4x

DAY RANGE

$172 – $177

52W RANGE

$150
$225

AI Summary

Stalk
Buy NowMedium

After a clear capitulation flush into extreme oversold territory and stabilization near the $170–172 zone, forced liquidation appears complete, skewing risk/reward in favor of a mean-reversion bounce. Long-term structural downtrend remains intact, so this is a tactical counter-trend entry. Execution favors buying now at current support, targeting an initial reclaim of resistance around $185.58 and the 20EMA/50SMA area.

  • Q4 revenue $6.3B (+16% YoY) and adjusted EPS $48.80 beat estimates
  • $700M AI investment poised to lower service costs and raise productivity
  • EU court blocked eTraveli acquisition, limiting market growth
Full analysis →
STATEMENT·Income statement
USD · GAAP
METRICFY 2021FY 2022FY 2023FY 2024FY 2025TREND
Sales, Adj.$11.0B$17.1B$21.4B$23.7B$26.9B
YoY %+61.2%+56.0%+25.0%+11.1%+13.4%
P / Sales9.1x4.8x6.0x7.1x6.5x
EV / Sales9.6x5.4x6.7x7.8x7.1x
Gross Profit, Adj.$11.0B$17.1B$21.4B$23.7B$26.9B
YoY %+61.2%+56.0%+25.0%+11.1%+13.4%
Margin %100.0%100.0%100.0%100.0%100.0%
EV / Gross Profit9.6x5.4x6.7x7.8x7.1x
EBITDA, Adj.$3.1B$5.6B$6.3B$8.2B$10.1B
YoY %+198.2%+79.4%+14.2%+29.0%+23.6%
Margin %28.2%32.5%29.7%34.5%37.6%
EV / EBITDA34.1x16.5x22.4x22.6x19.0x
EBIT$2.5B$5.1B$5.8B$7.6B$8.8B
YoY %+495.6%+104.4%+14.4%+29.5%+16.8%
Margin %22.8%29.9%27.3%31.8%32.8%
EV / EBIT42.3x18.0x24.4x24.5x21.8x
Net Income$1.2B$3.1B$4.3B$5.9B$5.4B
YoY %+1874.6%+162.5%+40.3%+37.1%-8.1%
Net Margin10.6%17.9%20.1%24.8%20.1%
EPS (GAAP)$1.13$3.05$4.70$6.91$6.62
YoY %+1783.3%+169.9%+54.1%+47.0%-4.2%