Lumida
/HOG
⌘K
Harley-Davidson Inc

Harley-Davidson Inc

HOG
$27.87USD+3.38%+0.91 today

MARKET CAP

2.9B

P/E (TTM)

15.8x

FWD P/E

19.7x

DAY RANGE

$27 – $28

52W RANGE

$17
$31

AI Summary

Stalk
Sell NowMedium

Despite the long-term uptrend, HOG has suffered a clear support failure in its 1–3 month structure, indicating medium-term bearish continuation. Short-term momentum favors selling now as price breaks below clustered support and retests EMAs as resistance. The prior support zone has flipped into resistance, reinforcing a bearish medium-term posture. Execution should be immediate on any retest of the broken support cluster.

  • North American retail sales rose 3% YoY to ~30,000 units sold.
  • Q2 revenue reached $1.1B (+6% YoY) and EPS beat at $0.75.
  • Analysts cut Q4 EPS estimates to a larger loss, flagging low growth.
Full analysis →

Buying

8

institutions

Selling

7

institutions

New Positions

2

this quarter

Filing Period

Q2 2026

latest 13-F

13-F Holdings

InstitutionActionShares HeldValueChangeChg %Weight
BI

Blackrock, Inc.

Q2 2026

SELL10.20 M249.39 M+-409.78 K+16.3%0.00%
AC

Aqr Capital Management LLC

Q2 2026

BUY2.62 M63.83 M+1.02 M+99.7%0.02%
CA

Citadel Advisors LLC

Q2 2026

SELL928.28 K22.71 M+-1.52 M-54.2%0.00%
MM

Millennium Management LLC

Q2 2026

SELL616.76 K15.09 M+-693.87 K-43.1%0.01%
JC

Jpmorgan Chase & Co

Q2 2026

BUY434.13 K10.63 M+59.73 K+46.1%0.00%
MG

Man Group Plc

Q2 2026

SELL244.27 K5.97 M+-16.53 K+13.3%0.01%
BA

Bridgewater Associates, LP

Q2 2026

BUY128.63 K3.15 M+41.83 K+79.3%0.01%
PA

Point72 Asset Management, L.P.

Q2 2026

BUY87.60 K2.14 M+1.30 K+22.8%0.00%
JH

Janus Henderson Group Plc

Q1 2026

BUY104.20 K2.11 M+52.10 K+97.5%0.00%
RT

Renaissance Technologies LLC

Q2 2026

BUYNEW35.30 K863.44 K+35.30 K+0.0%0.00%
GM

Grantham, Mayo, Van Otterloo & Co. LLC

Q2 2026

BUYNEW9.63 K235.60 K+9.63 K+0.0%0.00%
RC

Rockefeller Capital Management L.P.

Q2 2026

BUY1.92 K46.86 K+24.00+22.5%0.00%
VI

Voloridge Investment Management, LLC

Q2 2026

SELL0.000.00+-484.58 K-100.0%0.00%
BH

Brevan Howard Capital Management LP

Q2 2026

SELL0.000.00+-95.14 K-100.0%0.00%
HS

Hussman Strategic Advisors, Inc.

Q2 2026

SELL0.000.00+-63.00 K-100.0%0.00%